There are lots of landing pages tools which make designing leading pages very easy. Unbounce vs LeadPages—these are two of the leading landing page builders. So, which is the right one for you to ensure the success of your business? This article carefully reviews and compares b Unbounce vs LeadPages to help you find the right tool for you. The LeadPages vs Unbounce competition is pretty evenly matched, but let’s take a closer look.
Overview  Leadpages was introduced in 2012. Leadpages essentially provides a straightforward, user-friendly framework for building and customizing stylish landing pages.  Leadpages offers a non-coding graphical editor. Leadpages allows users to integrate payments with their landing pages.  Unbounce was introduced in 2009 to help marketers with the conversion.  Apart from a drag-and-drop landing page builder, Unbounce comes with specialized on-site tools for conversion.  
Instapage is the most powerful landing page platform that is specially designed for teams and agencies. It is also known as a leader in post-click optimization that maximizes conversions for advertisers and marketers by allowing them to create and personalize post-click experiences at scale quickly. With the help of this solution, marketers can easily build personalized post-click experiences and update them with just a click. With more than one million landing pages at an average conversion rate of over 22%, Instapage is helping up to 15,000 customers around the world in order to capture more value from their campaigns. The platform has five amazing tools that deliver an end-to-end solution such as landing page builder, integrations ecosystem, advanced level publishing tools, optimization, and analytics system, and a team and client collaboration layer. Instapage also offers collaboration solution for streamlining the design review process that makes it better than others. One of the most interesting facts about this tool is that it offers more than 80 professionally designed templates, and the user can easily choose and modify each one without any limitation. Instapage also includes core feature such as group page into campaigns, lead-generation dashboard, heat maps, A/B testing, publish to multiple domains, and much more.

SEO is a very important factor when it comes to any successfully converting landing page. Google indexes all websites that are online so by writing an eye-catching headline, you will be able to rank higher within natural search results and other popular engines also. The goal is to attract your website visitors to interact with your landing page so by adding a relatable and well-written headline, that process will become much easier. Just think about your product and how potential customers will relate to your brand or company and a highly converting headline will be easy to come up with. 

The number of templates and features are huge. Through them, you can create unlimited landing pages according to your needs.  there is a feature available on Unbounce from which you can manage multiple clients through a single account which is really cool. The loading time to load your pages can be reduced 99.99% through Unbounce which means your landing pages will load instantly. 

The landing pages are extremely useful for webinar registrations and it also stores the information of the visitors like their name, email, phone number etc. Till date, Instapage is the best alternative to LeadPages as the creation of a landing page is a manageable task through it. It also provides a seamless integration with the optimization tools and the CRM tools.
Landing page platforms give you the tools to build your lead capture pages, but getting those pages connected to your site and preserving a seamless user experience can be tricky. It takes a certain level of skill and administrative access to dig around in the DNS directory of your domain host. In case you needed another layer of complication, the hosting service works as your website’s mailing address on the internet, so if you make a mistake in these files, your site will go down.
No Conversion Rate Optimization Software will manate to cover all the needs of a specific team. Though core functionalities of Unbounce and Leadpages should matter you should also carefully study the integrations offered by every service. In many cases you will already be making use of some other B2B software in your company and it’s much more beneficial to opt for services that integrate well with each other. That way you will be able to ensure a reliable transfer of information between your teams and services, which can considerably reduce time devoted to migrating between one software and the other.
Unbounce landing page builder is very easy to use and requires little foreknowledge on how to set up a landing page. The tool offers a lot of customization options and functions with a large array of templates to choose from. However, some functionalities require some basic landing page building skills which you can easily gain over time. Unbounce is suitable for people who need to build a lot of landing pages.
Like LeadPages, but with a heavy emphasis on the full sales funnel, not just the landing page. You can design opt-in forms and funnels. You can create a full sales funnel. You can set up webinars and a webinar-based funnel. You can even create member sites and product launches that require an exclusive membership fee or members-only access. It’s a short process to go from registering for the service to hosting your page, too.
Well, the editing process here basically uses a pixel-precise drag-and-drop interface. Now, combine that with Unbounce’s rich array of templates, and you’ll be able to get your pages up and running in no time. The whole customization process is as simple as dragging a couple of elements, moving them around the layout, and defining their properties.  
An attractive page is an essential key to the success of the business online. But we don’t have any pro design abilities, so it’s fairly difficult for us to create an effective page without tiredness. Do you want to have the world’s best page editor? It let you put your elements anywhere you want, to make designs that are not possible to other editors.

Unbounce offers two kinds of customer support to the users. You can contact the support team through email and phone which is awesome because they reply instantly to their users and you can put up any query regarding your problem to them and they will certainly answer that query. It also supports devices like windows, android, iPhone/iPad, Mac, and web-based.


All these without analytics won’t be good, right? Instapage provides analytics for A/B test campaigns and running campaigns to make your numbers strong. To coherently assemble and accumulate the ever pouring data into the art of analytics is something that Instapage specializes in. Important metrics such as view conversion rates over time, view conversion vs unique visitors have been added in the analytics dashboard to help users set benchmarks and review them.

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Instapage started as ‘just’ a landing page builder, but now it calls itself a ‘post-click automation platform’. Now, I realize that’s a little jargony, but it does highlight that Instapage is more focused on creating dynamic, personalized landing pages that match your ads, rather than just creating one-off static experiences for all visitors. There’s a lot to like about Instapage’s functionality, but it’s also the most expensive tool on this list.

Ease of Use (Draw)  Both Leadpages and Unbounce combine a wide array of pre-designed templates, plus straightforward drag-and-drop page builders for dynamic tweaks. Unbounce offers a pixel-precise drag-and-drop editor, while Leadpages comes with a column-based one. Leadpages provides a supplementary static editor, which is optimized for simplicity.  The Leadpages static editor has limited tweaking capabilities.  Leadpages outshines Unbounce when it comes to extra conversion tools and resources. Leadpages and Unbounce are both pleasantly easy to use.  


Like LeadPages, but offering you the option of using templates or starting with a blank canvas and building yourself a site from scratch. You can build any kind of marketing page you could desire, you don’t need to worry about the code, and you can even make members-only pages. It’s not cheap, though; nearly $200 monthly for the basic plan, or $1,000 annually for the less limited plan. Still, it’s cheaper than hiring coders and designers.

The implementation of landing pages on small business websites is surprisingly a very new method that has only been around for less than a decade. The reason so many people use landing pages is that they are a really effective way to essentially put your lead capturing abilities on autopilot. Landing pages provide a way for small business owners to capture high-quality leads that can potentially lead to further sales on a consistent basis. 


Hey Kenny, great article. Checking out a few of the platforms right know:) Quick sort-of-relevant question, would building manual squarespace landing pages + opt-in forms work? Can I get a similar landing page from creating manually on Squarespace as I can on Leadpages. The way I understand LP, is I wouldn’t be able to A/B test a ton, but that is manageable. At least until Leadpages makes more financial sense for me. Thanks a ton man, Ryan
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We have been talking about upselling a lot. Do you know that McDonalds increases their profit by 8x with the process of upselling? With the sale of one burger, it makes only $0.18 profit, but when it sells the burger with fries and a coke, it makes a straight profit of $1.32. This is the power of upselling. The real stuff is centered around upselling Look at the picture below and get the clear vision of how it works!
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Like LeadPages, but with a heavy emphasis on the full sales funnel, not just the landing page. You can design opt-in forms and funnels. You can create a full sales funnel. You can set up webinars and a webinar-based funnel. You can even create member sites and product launches that require an exclusive membership fee or members-only access. It’s a short process to go from registering for the service to hosting your page, too.
Unbounce landing page builder is very easy to use and requires little foreknowledge on how to set up a landing page. The tool offers a lot of customization options and functions with a large array of templates to choose from. However, some functionalities require some basic landing page building skills which you can easily gain over time. Unbounce is suitable for people who need to build a lot of landing pages.

While landing pages can bring your business amazing results, they are no easy task to accomplish if you have no prior experience. With Instapage, you can easily manage, create, and monitor high-quality landing pages with the simple use of drag and drop mechanics. Instapage gives you the ability to manage your social media marketing campaigns, email marketing lists, and other aspects of web optimization for your website. Instapage also gives you the ability to integrate up to 20 different marketing tools into the platform all of which you can use to even further customize and manage your landing pages and sales funnels. 

Leadpages offers Center, which builds some of those automatic connections from one application to another, but integrations here are limited. You’ll find lots of Leadpages integrations and connections on their Integrations page, but watch out. If you read the fine print, some of these options are listed as “compatible,” meaning they’ll sync with Leadpages, but might require a third-party connection.
LeadPages is one of the top pieces of software – as a service no less – for designing and testing landing pages today. It has a lot of great templates utilizing modern designs with fast code. It has great email capture forms for opt-ins that hook right into your existing mailing list management software. They have extremely easy split testing as well, taking all of the guesswork out of testing changes. One of their most popular features is the LeadBox, a two-step email opt-in that has been repeatedly tested to improve signups. You can implement all of this yourself, of course, but paying a developer is often more expensive than paying the LeadPages monthly fee.
LeadPages is one of the top pieces of software – as a service no less – for designing and testing landing pages today. It has a lot of great templates utilizing modern designs with fast code. It has great email capture forms for opt-ins that hook right into your existing mailing list management software. They have extremely easy split testing as well, taking all of the guesswork out of testing changes. One of their most popular features is the LeadBox, a two-step email opt-in that has been repeatedly tested to improve signups. You can implement all of this yourself, of course, but paying a developer is often more expensive than paying the LeadPages monthly fee.

Well, the editing process here basically uses a pixel-precise drag-and-drop interface. Now, combine that with Unbounce’s rich array of templates, and you’ll be able to get your pages up and running in no time. The whole customization process is as simple as dragging a couple of elements, moving them around the layout, and defining their properties.  
While landing pages can bring your business amazing results, they are no easy task to accomplish if you have no prior experience. With Instapage, you can easily manage, create, and monitor high-quality landing pages with the simple use of drag and drop mechanics. Instapage gives you the ability to manage your social media marketing campaigns, email marketing lists, and other aspects of web optimization for your website. Instapage also gives you the ability to integrate up to 20 different marketing tools into the platform all of which you can use to even further customize and manage your landing pages and sales funnels. 
LeadPages offers a lot of extra features that make building landing pages a less stressful experience. A prominent feature is an integrated countdown timer to let you know when your pages expire, and an automatic and SMS text messaging for lead generation. In addition, it has a Zapier-like automation center, allowing you to get data from a connected app to be dropped in another.
My biggest problem with leadpages and instapage is they are super expensive. For someone starting to start out on a shoestring budget, lots of times those aren’t great options. I personally tried LeadSanity.com and it works great for me. They certainly aren’t as feature-rich as the other guys, but they have a free version and their paid accounts are cheap as hell. Just my two cents.

Leadpages offers Center, which builds some of those automatic connections from one application to another, but integrations here are limited. You’ll find lots of Leadpages integrations and connections on their Integrations page, but watch out. If you read the fine print, some of these options are listed as “compatible,” meaning they’ll sync with Leadpages, but might require a third-party connection.
If you’re planning a product launch, podcast, webinar or anything else related to your company and/or business, ClickFunnels makes it easy for you to plan all aspects of your business in one simple tool. You can easily manage your customer relations through the ClickFunnels platform using it’s simple drag and drop operation which is great for small business owners who don’t have an extensive history in the tech field. 
An attractive page is an essential key to the success of the business online. But we don’t have any pro design abilities, so it’s fairly difficult for us to create an effective page without tiredness. Do you want to have the world’s best page editor? It let you put your elements anywhere you want, to make designs that are not possible to other editors.
It includes apps like list builder which creates different attractive popups to capture the emails of leads. Allso, it has a heat map to let you know where your visitors are clicking or not clicking. Besides these two apps, SumoMe has tons of other useful apps. This plugin is very easy to use with its drag and drop page builder. It has a straightforward interface which helps users easily create pages.

A squeeze page generally “squeezes” the email of the visitor in return of something valuable to them. The visitor sign up using their email address and you promise to provide them the service that is featured in the main landing page. You can provide important information in the form of ebooks, whitepaper, newsletter, video or webinar information, case studies, decks etc in return of their emails. Before deploying the squeeze pages you must decide on the creativity and the determine the usefulness of the information provided by you in the main page of the landing pages so that it will be enticing enough for the visitors to enter their emails.

I like the most is the Heatmap of Insta, which will definitely help you to make changes and put some more data in the relative place your audience is inclined too. I’m a content writer, one-liner and motivational quotes are a niche of my keen interest. Can you please suggest which landing page will be the best one for me, even I don’t have a high budget?


There are more than 14,000 customers are using Unbounce currently and Unbounce is constantly improving itself so that you will get a better experience. You can create landing pages and along with that you can also perform a split test, customize landing pages and track your campaign’s performance. It is one of the fastest page builder software in the world
You can select the position of your pop up. It lets you use a split test on your popups and tells you every detail about them to help you monitor which popup is working and which ones should be removed. Some of its opt-in forms include popup lightbox, sticky ribbon, in line popup, content lock popup and much more to help build your email list faster. The plugin can be purchased for as low as $67 for a lifetime with one year support.
An attractive page is an essential key to the success of the business online. But we don’t have any pro design abilities, so it’s fairly difficult for us to create an effective page without tiredness. Do you want to have the world’s best page editor? It let you put your elements anywhere you want, to make designs that are not possible to other editors.
LeadPages is one of the top pieces of software – as a service no less – for designing and testing landing pages today. It has a lot of great templates utilizing modern designs with fast code. It has great email capture forms for opt-ins that hook right into your existing mailing list management software. They have extremely easy split testing as well, taking all of the guesswork out of testing changes. One of their most popular features is the LeadBox, a two-step email opt-in that has been repeatedly tested to improve signups. You can implement all of this yourself, of course, but paying a developer is often more expensive than paying the LeadPages monthly fee.
Thank you Jackson for your time providing your insights and happiness for being part of Convertri family. It's great to see how you've compared with ClickFunnels and Kartra based on the core strength and objective of creating Convertri - Ease & Speed. You can easily create Welcome Gates using Layers and if you require more details just drop a message on Facebook group and you'll be surprised how many people are ready to help. For now you have access to all Google Fonts which helps find the most similar font to what you would require, however devs will check feasibility of having font import feature. And although the purpose is not to make websites but they are possible! You may search full-blown multi-page website samples on Facebook Group.
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This blog contains affiliate links. What this means is that I have partnered with a handful of brands I trust and display product ads from them. Should you purchase anything through my affiliate link, I will be paid a commission for referring you at no additional cost to you. You are under no obligation to purchase anything using any affiliate link on this site. Anything I make from affiliate commissions goes to support the continued maintenance of this site. Thank you.
That’s where the use of an effective landing page and lead generation software can assist you. Landing pages are often called click-through pages also so if you see that term don’t get confused. There are a lot of different ways that you can utilize your landing page and we’re going to cover those more in detail later in this article. In summary, a landing page can serve whatever purpose you want it to which is what makes them such an effective method for lead generation and capture. 
You can select the position of your pop up. It lets you use a split test on your popups and tells you every detail about them to help you monitor which popup is working and which ones should be removed. Some of its opt-in forms include popup lightbox, sticky ribbon, in line popup, content lock popup and much more to help build your email list faster. The plugin can be purchased for as low as $67 for a lifetime with one year support.

SE Ranking offers different payment plans that are priced depending on the frequency of ranking checks and how long your subscription period will be. If you are unsure about which subscription package is ideal for your business, SE Ranking’s has a price calculator available on their website that you can use. https://seranking.com/subscription.html   Optimum – from $18.60/month


Well, the editing process here basically uses a pixel-precise drag-and-drop interface. Now, combine that with Unbounce’s rich array of templates, and you’ll be able to get your pages up and running in no time. The whole customization process is as simple as dragging a couple of elements, moving them around the layout, and defining their properties.  

Being a successful blogger is a lot harder than it looks. Being able to consistently generate enough quality content to earn a loyal and enthusiastic audience separates the men from the boys and Jitendra is clearly one of the up and coming young men in the global blogosphere. He has the passion and tireless drive it takes to cover all of the bases and continually deliver fresh, valuable information that helps his readers make money and keep coming back for more
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